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Nissan GT-R 50th Anniversary Edition debuts in New York
NEW YORK – Few vehicles in the world can be instantly identified by just three letters. But to motoring enthusiasts everywhere, "GT-R" has become synonymous with excitement, high performance and unparalleled refinement.
Making its debut at the 2019 New York International Auto Show, the 2020 Nissan GT-R 50th Anniversary Edition takes the nameplate to a level that was unimaginable when it was first introduced 50 years ago. To celebrate the half-century of the GT-R, engineers challenged themselves to find undiscovered performance potential while still making sure the car can be enjoyed by drivers at any level.
"A GT-R is about total balance management," said Hiroshi Tamura, chief product specialist for the GT-R. "It is not about chasing a power figures, but creating a new GT-R, where no aspect has been overlooked. This is appropriate to celebrate the GT-R 50th anniversary."
A 50th Anniversary Celebration
The 2020 Nissan GT-R will come in three trim levels in most markets: GT-R Premium, GT-R Track Edition and GT-R NISMO. In select regions, there will also be the Pure, Prestige and Black models, but it is the 50th Anniversary Edition that truly celebrates the GT-R's rich heritage.
The special edition car will come in three heritage-era, two-tone exterior color combinations meant to represent the GT-R's liveries from the Japan GP series – of which the original GT-R was born to dominate in. Retired since the GT-R "R34" model, Bayside (Wangan) Blue makes a return, complete with white racing stripes. A four-coat, double-heat treatment process ensures a vivid blue with striking highlights and deep shadows. Blue accents on the wheel spokes are among several fine touches made to celebrate the GT-R's milestone. Pearl White with red stripes and Super Silver with white stripes round out the 50th Anniversary liveries.
Inside the 50th Anniversary Edition is a special gray interior color scheme, which gives the cabin a sense of luxury, reminiscent of the atmosphere of the night sky after the twilight hour (the color is also available on select other 2020 GT-R models). Additional 50th anniversary features include unique steering wheel and shift knob trim, special seat embossing, an Alcantara® headliner with unique stitching, Alcantara-wrapped sunvisors, and more.
"The Nissan GT-R has been the icon of our company's driving performance for the past half century," said Shinichiro Irie, program design director for the GT-R. "We were highly motivated to ensure that the GT-R 50th Anniversary Edition stands out. While the exterior and interior changes may seem subtle at first glance, they're still impactful, especially with the new paint schemes, keeping the car's lines and overall presence modern and edgy."