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Discussion Starter · #1 ·
Hey Guys,

So I am currently working with a group in a college course of mine on a potential business idea. Our job is to not come up with the most viable business idea but to go about structuring and researching it correctly. What I am seeking from you forum members is just an opinion on our idea and any feedback you can give us. Positive or negative feedback is welcome. I know there are numerous members on here who own cars that are more expensive than the GTR and those members are who I am hoping to get some feedback from. Obviously since I am posting on here our idea is about cars.

Our idea is to create a supercar leasing business where you as the customer can sign up for a membership which entitles you to a number of supercars. The membership structure will be as follows:

  • 6 Month Membership

  • 1 car each 2 months or 1 car each 3 months
  • 1 Year Membership

  • 1 car each 4 months or 1 car each 3 months
  • 2 Year Membership

  • 1 car each 4 months or 1 car each 3 months
  • 3 Year Membership

  • 1 car each 6 months or 1 car each 4 months, or one car each 3 months
  • Customized Membership
So here is an example. You decide to sign up for the 1 year membership and choose to get a new super car every 3 months. You pick 4 super cars from our showroom at the beginning of the membership and we deliver and pick up your old super car at your house or business every 3 months. We handle all maintenance on our end. You can drive each of the 4 cars however many miles in which you choose to pay for when initiating your membership.

The problem we are attempting to solve here is owners concerns with financing say a $400,000 Aventador, dealing with depreciation, and having to wait in say a 2 year line to receive your new Porsche or Ferrari. We believe the best market for this idea would be California or Florida.

Can you guys please chime in with what you think, any questions, or whether or not you think this is even a problem high end car owners care about. If you guys could please just let me know what state you live in and any info regarding your income class (whatever you guys are comfortable with stating such as maybe what car you have now) that would be helpful.

Thanks!
 
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http://edbolian.com/

^Ed, the current transcontinental record holder used to operate a business simply called Supercar Rentals out of GA.

Long story short, Ed once owned a B5 S4 that he took on an AKA Rally and was featured on an episode of True Life on MTV. I later owned that car, and connected with him. That was probably 7 or 8 years ago.

To my knowledge, he ended that business and joined the management team at a Lamborghini dealership in GA.

All that said, what he offered is pretty much exactly what you are describing. Might be good to shoot him an email and get his feedback.

-James
 

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I would say that you will have to have your customer base already lined up so that you can spread the depreciation into all of the potential lessees. I don't think that there's another way to factor in the depreciation if you don't have a set residual value. Great risk, high investment, and low cash flow at the beginning. Given that a luxury / exotic depreciates more then you'll have to deal with a higher payment or premium to your customer.

How will the potential inventory be acquired?
 

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You HAVE to limit mileage. If not, you will be replacing cars every 2-3 years when folks are driving 10k miles a month in the new Aventador.
 

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Discussion Starter · #5 ·
I would say that you will have to have your customer base already lined up so that you can spread the depreciation into all of the potential lessees. I don't think that there's another way to factor in the depreciation if you don't have a set residual value. Great risk, high investment, and low cash flow at the beginning. Given that a luxury / exotic depreciates more then you'll have to deal with a higher payment or premium to your customer.

How will the potential inventory be acquired?
I was thinking some "partnership" would have to be built with perhaps a used exotic car dealer or the local super car brand dealerships
 

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Discussion Starter · #6 ·
http://edbolian.com/

^Ed, the current transcontinental record holder used to operate a business simply called Supercar Rentals out of GA.

Long story short, Ed once owned a B5 S4 that he took on an AKA Rally and was featured on an episode of True Life on MTV. I later owned that car, and connected with him. That was probably 7 or 8 years ago.

To my knowledge, he ended that business and joined the management team at a Lamborghini dealership in GA.

All that said, what he offered is pretty much exactly what you are describing. Might be good to shoot him an email and get his feedback.

-James
Oh cool, thanks!
 

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Discussion Starter · #7 ·
You HAVE to limit mileage. If not, you will be replacing cars every 2-3 years when folks are driving 10k miles a month in the new Aventador.
Yes for sure. we would for sure limit miles far below that and if a customer were to go over there would be severe cost on the customers end. Mileage would have to replicate what an owner would put on their own supercar if they owned which could be like 2000 to 4000 a year
 

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Hey Guys,

So I am currently working with a group in a college course of mine on a potential business idea. Our job is to not come up with the most viable business idea but to go about structuring and researching it correctly. What I am seeking from you forum members is just an opinion on our idea and any feedback you can give us. Positive or negative feedback is welcome. I know there are numerous members on here who own cars that are more expensive than the GTR and those members are who I am hoping to get some feedback from. Obviously since I am posting on here our idea is about cars.

Our idea is to create a supercar leasing business where you as the customer can sign up for a membership which entitles you to a number of supercars. The membership structure will be as follows:
  • 6 Month Membership
  • 1 car each 2 months or 1 car each 3 months
  • 1 Year Membership
  • 1 car each 4 months or 1 car each 3 months
  • 2 Year Membership
  • 1 car each 4 months or 1 car each 3 months
  • 3 Year Membership
  • 1 car each 6 months or 1 car each 4 months, or one car each 3 months
  • Customized Membership
So here is an example. You decide to sign up for the 1 year membership and choose to get a new super car every 3 months. You pick 4 super cars from our showroom at the beginning of the membership and we deliver and pick up your old super car at your house or business every 3 months. We handle all maintenance on our end. You can drive each of the 4 cars however many miles in which you choose to pay for when initiating your membership.

The problem we are attempting to solve here is owners concerns with financing say a $400,000 Aventador, dealing with depreciation, and having to wait in say a 2 year line to receive your new Porsche or Ferrari. We believe the best market for this idea would be California or Florida.

Can you guys please chime in with what you think, any questions, or whether or not you think this is even a problem high end car owners care about. If you guys could please just let me know what state you live in and any info regarding your income class (whatever you guys are comfortable with stating such as maybe what car you have now) that would be helpful.

Thanks!
Not quite the same idea, but here's a local-to-me venture that seems to be doing pretty well getting people on the local tracks in supercars for rent: http://longhornracingacademy.com/
 
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